Posts Tagged Advertising and Marketing Communications

SOLE PROPRIETORS
Moti Ankari, Advertising and Marketing Communications ’14, Marcel Floruss, Fashion Merchandising Management ’14

Authentic, high-quality, and dapper describe Ankari Floruss, a new online men’s footwear brand inspiring the gent in all of us. Founders Moti Ankari and Marcel Floruss sought to create a direct-to-consumer business that provides high-octane design while educating its wearers on the grammar of elegance. Culling from his experiences as an associate fashion editor at…

JENNIFER FERRISE
Advertising and Marketing Communications ’11, Fashion Merchandising Management ’09

Jennifer Ferrise has worked at InStyle magazine since she graduated. As associate features editor, she writes short pieces for the print and online magazines, produces video, and comes up with questions for the InStyle channel of the Trivia Crack Kingdoms app. She writes a number of recurring pages, including a behind-the-scenes look at each month’s…

7 THINGS YOU DIDN’T KNOW ABOUT BUZZFEED (NUMBER 5 WILL SHOCK YOU)
Augusta Falletta, Advertising and Marketing Communications ’13, Fashion Merchandising Management ’11

Unless you’ve been living in a cave for the past decade, you probably know about BuzzFeed, the insanely popular news and entertainment website whose viral stories, lists, videos, and quizzes generate 200 billion views a month, about three times that of The New York Times website. Augusta Falletta, senior beauty editor at BuzzFeed, manages a…

MAD MEN
FIT’s Take on How Style Tells the Story

Mad Men, the TV show about a Manhattan ad agency in the 1960s—the delight of multitudes of obsessive fans—airs its final seven episodes this spring on AMC. And design enthusiasts are already mourning. Because, despite the complex characters, delicious plot twists, and mordant humor, Mad Men has captivated audiences on another, more surface level: it’s…